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17 days ago
Big Wednesday Digital
Salary band: Any
Location: UK, London
Job type: Permanent
Business sector: Both
Contact: Simply Recruitment Partner
Category: Generalist HR Jobs
Digital Campaign Coordinator - eBusiness - Bangkok Our client is one of the largest online travel platforms in the world and Asia's global e-commerce leader. The website is at the cutting edge of a mobile payment-driven industry that is rapidly transforming the way the world travels. The company has built its brand largely through digital media, referral marketing and a singular focus on relentless product improvement and innovation. Now they are approaching the next stage in its development and are seeking to tell the brand story. Integrated creative campaigns that run across various channels are key to successful storytelling and digital platforms like Facebook and Google are integral to these campaigns. We need a digital campaign coordinator who can help to tell the story in innovative ways. This is a unique opportunity to join a company that is growing fast, where you are empowered to create, measure and improve every aspect of the business with very little overhead or bureaucracy, at a scale that very few companies in the world today can offer. The Role: The Digital Campaign coordinator is a key role within the brand and communications team. The Digital Campaign Coordinator will manage campaigns across digital platforms and work with a variety of partners, from Facebook to Google. The position requires a strong focus on execution as well as innovation as the company seeks creative ways to build the brand on digital. Recent graduates with a hunger to learn and grow in a demanding work environment are encouraged to apply. Experiment: Devise and construct experiments on digital platforms like Facebook and YouTube to build knowledge for future actionsPlan: Use knowledge gleaned from experimentation and prior campaigns to construct plans that deliver brand objectives on a wide variety of digital platformsExecute: Build campaigns and experiments to run on Facebook, Google and other digital platforms. Select campaign objectives and create relevant targeting segments to achieve brand goals. Ensure ads and creatives are properly tracked and during campaigns optimise spending to ensure the best preforming ads reach a wide audience.Learn: Analyse data generated by experiments and campaigns to construct and disseminate learning to the brand team and the business Requirements: Bachelor's degree that demonstrates a capacity for critical thinkingStrong analytical capabilitiesAwareness of the latest digital media trendsGood numerical reasoning skillsProficiency in Excel - pivot tables, formulas, charts, etc.Ability to communicate ideas effectively in EnglishExperience running ads on digital platforms like AdWords, Power Editor, or DoubleClickFamiliarity with ad serving and tracking technologies like DoubleClick or AtlasExposure to one or more data analysis packages or database - SAS, R, SPSS, Python, VBA, SQLFluency in a non-English language Please note this role is based in Bangkok and full visa and relocation is available for the right person!

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